How to instantly supercharge your marketing for FREE by adding one simple element

If you’re a business owner… This is for you! I am going to tell you how to supercharge your marketing by simply adding one element in your marketing. Let’s get into it.

Plenty of brands and companies have top of mind awareness. 

Take a moment and think about cola.

What brand comes to mind? 

Now think about a streaming service, what brand comes to mind?

The same with a car company. What car comes to mind when you think about it?

⠀

You’ve answered these in your mind. 

Which is the entire premise of Top of Mind Awareness. Think of a subject and something is at the top of the pile.

Ideally every potential customer in your area thinks of you when they think of the product or service you sell and/or the problem you solve. 

So let’s talk about how to make that happen:

⠀

Introducing A CTA To Skyrocket Your Sales

I remember the day I worked with my first client like it was yesterday. 

All my energy was going into this project and I was super excited about delivering the best results he has ever seen. 

Now, let me tell you… Shortly after I started the first campaign, I saw that the results we got were pretty damn shit. 

Something was wrong and I needed to change something, fast. 

But what? The headline is good, the Ad copy itself looks good… 

Everything was looking good. 

I did not know what to do so I call a friend to ask him for advice. 

I send him the Ad and afer going over it, all he said is:

“Where is the CTA?”

A CTA? Damn… How can I not think about that.

I added a CTA, and we not only got a ton of sales, but also crushed the competition.

Alright, so what’s a CTA? It stands for Call-To-Action. And it’s by far the best way to build coveted top of mind awareness.

Okay so let’s say you run a service based business.

Could be a lawyer, dentist, accountant, or in real estate. Even an electrician or plumber.

How would you let people know about your Business?

Would you tell your friend and their friends? Run Ads on social media or put out flyers? Maybe even put a sign out right?

Well maybe, you would do ALL the above. That would definitely be a great start and you would already be in the top 93%.

And if you now add a CTA to it… You’ll immediately supercharge everything.

So how do you go about doing that? Well, it’s actually pretty simple, let me show you some examples:

‘Download your free guide to do X’ or ‘put your email here and we’ll send you the best way to do Y’ or ‘text us today and we’ll tell you exactly how to do Z’.

There are many ways to implement a CTA. It just needs to be something that gives them a reason to respond. 

A reason to raise their hand and say: “Yes, please get in touch with me”.

Because that’s all we want right? 

We want them to recognize us and directly raise their hand, giving us the permission to sell to them, choosing US to solve their problems.

Allright, let me give you a way to instantly upgrade the advertising for your business:

Adding a CTA makes everything better. 

It allows you to attract both customers that are ready to buy now AND customers that are still thinking about it. 

You build a list, a herd of people interested in whatever you’re selling. You’re building marketing equity for both today AND tomorrow.

So let’s start adding CTAs to your marketing. It’s easy, doesn’t cost anything and it definitely can change EVERYTHING for you.

Talk soon,

Maurice

P.S. Curious about how I’d implement CTAs in your business? Do this:

⠀

Get in touch with our agency today. If we’re a good fit I will personally take a look at your company and your marketing, come up with a strategy of what I’d do differently and discuss it with you in depth on a call.

⠀

No cost, no obligation.

⠀

If you want to work together I’ll tell you exactly how that works, if you don’t want to work together that’s fine too. No hard selling, no pressure, no annoying sales tactics.

Free Marketing Analysis | EventusMarketing